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Füri USA News

G’Day from Füri USA, and welcome to the latest Füri updates: magazines and newspaper articles, TV celebrities, famous chefs, events…….


Füri Rachael Ray Froggy is featured in "Every Day with Rachael Ray" June/July issue!

3 Piece Set includes:
• Double blade Froggy Mezzaluna
• Reversible wood chopping board
• Non-slip mat

“Froggy will make life a whole lot easier in the kitchen. This new kitchen tool will help you leap frog over all of your chopping needs and the comfy grip handle provides safety for even the youngest of cooks, with the supervision of a GH (Grown-Up Helper) of course.” Rachael Ray


Mark Henry, Group CEO, Chief Engineer and President of Füri USA of the Füritechnics Group was selected as a regional finalist (Northern region) in the Entrepreneur Of The Year (EOY) Awards for 2007, the leading business awards program in Australia.

As the first and only truly global award of its kind, Entrepreneur Of The Year celebrates entrepreneurs who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global award programs in over 100 cities and more than 40 countries.  First established in 1986, the international recognition of the award positions recipients as world-class entrepreneurs, and provides a benchmark for entrepreneurial excellence. Winners are much-admired leaders in their industries and important role models.

The Australian Entrepreneur Of The Year awards program, launched in 2001, is conducted in five regions culminating in the national awards. The program honours entrepreneurs whose ingenuity and perseverance have created and sustained successful, growing business ventures. EOY’s primary objective is to identify, acknowledge and celebrate the outstanding contribution entrepreneurs make to the Australian business community and economy.

For more information, go to:
http://www.ey.com/global/content.nsf/Australia/Entrepreneur_of_the_Year_-_Welcome


Füri’s FX East/West Knife is a Winner in the Housewares Design Awards

The Füri FX 8” East/West Coppertail Knife was awarded “Best in Category” for cutlery in the 2007 Housewares Design Awards. Since its debut, this knife has been a chef favorite — and now the judges agree. Mark Henry, CEO and Chief Engineer of Füritechnics USA Inc. said, “We are honored to be recognized by the industry for our design innovations and technological expertise. The FX line represents Füritechnics’ finest contribution to high performance professional knives for chefs.”

More on Füri FX
FX Winner
FX Finalist in Housewares Design Awards Release
FX Forged Method


Füri is pleased to share with you our participation with Extreme Makeover: Home Edition!

Broadcast on national television on Sunday, November 26 at 8pm/7c on ABC. CLICK HERE to learn about Füri on Extreme Make Over: Home Edition!


Füri Ozitech Diamond Fingers now a hit on US TV!

Our Füri Ozitech Diamond Fingers knife sharpener can now be seen, and purchased, on many channels across the USA, in a new two minute infomercial presented by our Founder, Mark Henry. We wanted to spread the word very quickly about this extraordinary new sharpening technology with a lot of TV exposure. CLICK HERE to see our new TV Direct Response spot – It’s a fast and easy way to discover an invention that makes dull knives ‘history’


Füri Pro Ultra Set receives blessing from Smart Money Magazine

In a recent Smart Money magazine article, the Füri Pro Ultra Set was rated the best among the top US knife brands. Reviewed by Chef Sexton from the Institute of Culinary Education in New York, our ‘upmarket’ set received high praise for being ‘definitely really cool looking’, ability of the knives to ‘slice beautifully’, and the Tech Hone fingers mounted on the side of the block to ‘make sharpening idiot proof’.  Find the Füri Pro Ultra Set at fine retailers such as Neiman Marcus, or click here to order online.


Füri’s Rachael Ray Products

Rachael Ray is rising rapidly to mega-stardom with the success of her daily talk show, cooking shows, best-selling cookbooks, and much more. Rachael has also talked about her support for ‘the Australian Füritechnics knife company’ on Larry King, shown off her Füri Gusto-Grip knife on Conan, 20/20, Letterman. Rachael’s endorsement of Füri knives has been a huge success story in US retail because Rachael chose a knife brand that was developed by engineers for chefs, instead of choosing a marketing company that imports generic houseware products for retail. Click here to see a video clip of Rachael Ray chatting about why she loves Füri knives and sharpeners.

Rachael Ray Video Clip (256k): for fast Internet connection.
Rachael Ray Video Clip (56k): for slow Internet connection.


Füri teams up with Rachael Ray to raise funds for US kids

The Füri Rachael Ray Share Our Strength Kitchen Trio Set debuted on Food Network to an enthusiastic response after they ran many 15 second adverts around Rachael Ray shows. A percentage of each sale goes to the US-based organization Share Our Strength – a high profile non-profit with the honorable mission of ending all childhood hunger in the USA. Click here for more details.

Füri Ozitech wins awards, and lots of press coverage……

  • Looking Sharp--OZITECH WON BEST KITCHENWARE PRODUCT AWARD AT THE REED GIFT AWARDS IN AUSTRALIA and in the UK won the 2006 Cookshop and Housewares Association Best Packaging Award.
  • Don’t Be a Dullard…The OZITECH knife sharpener is a favorite among chefs, and now among outdoor and sporting knife users, with lots of press articles recommending Ozitech.
  • Click on image at left, or here, to see a short video clip showing how simple it is to sharpen with Ozitech.

Füri Events and appearances

  • International Housewares Show (IHA)
    McCormick Place, Chicago, IL
    March 16-18 2008

  • Gourmet Housewares Show
    Las Vegas Convention Center, South Hall, Las Vegas, NV
    May 6-8, 2008

  • National Restaurant Show (NRA)
    McCormick Place, Chicago, IL
    May 17-20 2008

Various Füri news snippets…….

  • Kohl’s opens the doors on the in-store Rachael Ray Shop to huge success. Sales of the Füri Rachael Ray knives and sharpeners have been so brisk that it’s hard to keep stock on the shelves!

  • “Nigella Feasts”, the new Nigella Lawson cooking show, debuted on the Food Network on October 1st. Nigella again selected a full set of Füri Pro/FX knives (in the classic Clean Store 1 knife block), just as she has for all previous shows. Nigella is one of many celebrity TV cooks who choose Füri because they simply prefer our knives.